How do I position against ElevenLabs?

Do not say "we are better" — position on differentiated strengths instead. When a prospect is already on ElevenLabs, the playbook approach is to reframe, not to attack.

The tactical guidance is to avoid a head-to-head superiority claim and instead steer to where Fish Audio is genuinely strong. For our biggest edge, the strongest single tactical move on a call relates to Cantonese quality.

For the specific ElevenLabs counter-positioning lines, I do not have that section in my reference materials. For competitor pricing, refer to their published pricing pages. — Dispatches